Ten tips for successful exporting
Want to grow internationally and expand your export opportunities? These ten practical tips lay the foundation for a successful export strategy. Discover how to leverage your unique proposition, mitigate risks, use smart tools, and take advantage of financing options and networks.
Want to take your business across borders and seize new international opportunities? With these ten tips, you can turn your export ambitions into success!
1. Focus on your unique selling proposition (USP)
Boost your revenue by targeting a specific customer group and market. Develop a plan and carefully select your audience - not every customer is the right fit, especially abroad. A scattered approach is inefficient and costly.
2. Choose the right export strategy
A well-defined strategy is crucial. Select an approach that suits your business, product, and market - whether it's direct export, partnerships with distributors, or even establishing your own branch abroad. Digital channels also offer new ways to expand your reach.
3. Mitigate risks
Protect your business from risks related to payments, currency fluctuations, quality and transport. Consider insurance, supplier credit and government guarantees to ensure secure international transactions.
4. Invest in lead generation and online presence
Leverage digital tools to identify opportunities and generate leads. A strong online presence is essential for getting noticed by potential international customers.
5. Make use of Dutch embassies and NBSOs
Embassies and Netherlands Business Support Offices (NBSOs) provide valuable assistance. They offer insights into local business practices, customer references and an extensive network, helping you establish a foothold more quickly.
6. Consult RVO country specialists
The country specialists at the Netherlands Enterprise Agency (RVO) provide technical information on taxes, visas, certifications and market insights. This helps you avoid surprises and ensures better preparation.
7. Take advantage of the DHI subsidy scheme
If you are investing in a new country, consider the DHI subsidy scheme. This funding can provide financial support and help you realize international investments.
8. Join trade missions for inspiration and networking
Participate in regional and national trade missions to gain new insights and expand your network. Collaborating with other SMEs and international partners gives your business a strong boost.
9. Use smart payment systems
Choose payment systems that minimize financial risks and currency fluctuations. This makes transactions easier for your customers and helps prevent issues with foreign currencies.
10. Take advantage of export financing opportunities
Various export financing options are available for startups and SMEs, including working capital solutions and funding through Atradius Dutch State, Invest International and OHV. These options make exporting more accessible.